Description
The printed companion to Senoga Academy’s Corporate and Business Strategy for Health Professionals in Private Practice programme — a working notebook, not a textbook. Each section pairs a short explanation of a strategy concept with structured exercises you complete for your own practice, so by the last page you have a written strategy rather than a set of notes.
What’s inside
- Strategic thinking for the practice — mission, positioning and the choices that define what your practice is (and isn’t).
- Reading the business environment — patient demand, funders and medical schemes, competitors, regulation and technology, with worksheets to map your own market.
- From strategy to implementation — objectives, initiatives, budgets and the 90-day plan.
- Beyond clinical practice — asset protection, growth options and building a practice that runs without you.
- Case studies and templates — worked examples from private practice, plus blank templates you can photocopy and reuse.
Details
- 2026/7 edition · A5-format paperback (16 × 23 cm) · perfect for desk or bag
- Written by Mr MT Mashitisho, Economist, facilitator of the Senoga Academy strategy workshop
- Included in the workshop fee for workshop delegates — buy separately to work through it at your own pace or to give to practice partners
Printed on demand and couriered anywhere in South Africa. Free courier on orders over R1,000.
What readers say
Every question in the workbook pushed me to think about my practice in new ways. It wasn’t just filler — it helped me build a real plan.
Clear, practical and well structured. It helped me take the concepts from the course and apply them directly to my own practice.
The workbook really kept me accountable. I could see where I was making progress and where I needed to improve.



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